Challenge / Purpose
To promote gender equity, respect to diversity, body care, the right to live sexuality in freedom as a path to prevent violence to girls, adolescents and women.
Strategy
We developed a series of transformer and interchangeable dolls to play and combine freely different ways of expressing sexuality and gender identity.
“Everyone has the right to live, relate to others and enjoy the body according to what we feel and what we want to be, without suffering any type of discrimination or violence.”